Save Time with an Online Roofing Quote from Your Trusted Michigan Roofer

Jun 21, 2025 | Roof Replacement

Convenience is key in today’s fast-paced world, especially for home improvement projects. That’s why more Michigan homeowners are turning to digital tools to simplify the roofing process. If you’re considering a roof replacement, getting an online roof estimate is one of the most innovative ways to begin your project.

At Herbert Roofing, we believe protecting your home should be simple, transparent, and stress-free. We offer fast and accurate online roofing quotes tailored to your needs. In this blog, we’ll explain how online roof estimates work, what to expect, and why homeowners across Michigan are using them to save time, money, and frustration.

What Is an Online Roof Estimate?

An online roof estimate is a virtual tool that allows homeowners to receive a ballpark quote for roofing services without scheduling an in-person visit. By submitting key details about your home, roof size, and condition—often with the help of aerial imaging tools or uploaded photos—your roofing company can generate a customized quote quickly and conveniently.

Instead of waiting for someone to come to your home, you can get a reliable estimate in just minutes, whether at work, on vacation, or on your couch.

Online roofing estimate in Michigan

Why Michigan Homeowners Love Online Roof Estimates

If you’ve ever shopped for a new roof the traditional way, you know the process can be time-consuming. You make calls, schedule appointments, wait for someone to arrive, and sometimes endure high-pressure sales tactics. But with an online roof estimate, the process is:

  • Faster – No more waiting days for a rep to show up.
  • Convenient – Submit details anytime, from anywhere.
  • Transparent – See pricing breakdowns before committing.
  • Accurate – Powered by satellite measurements and expert review.
  • Pressure-free – Get a quote without the hard sell.

Whether you’re in Traverse City, Saginaw, Gaylord, or anywhere in between, online estimates allow Michigan homeowners to take control of the roofing process.

How Does Herbert Roofing’s Online Quote System Work?

At Herbert Roofing, we’ve developed an easy-to-use tool that delivers reliable estimates while prioritizing your time and privacy.

Here’s what the process looks like:

Step 1: Fill Out Our Online Form

Visit our online estimate page and enter your basic information—name, address, contact details, and the reason for your quote.

Step 2: Share Details About Your Roof

Please provide us with the approximate age of your residential roof, the type of shingles, and whether you’ve noticed issues like leaks, missing shingles, or sagging.

Step 3: We Use Aerial Roof Measurements

We use industry-leading satellite imaging and software to calculate your roof’s dimensions, pitch, and surface area. This eliminates guesswork and ensures your estimate is grounded in real data.

Step 4: You Receive a Personalized Quote

We’ll email you a quote that outlines your project scope, estimated costs, potential timelines, and available warranty options. It’s that easy.

Want to move forward? Great! We’ll follow up to schedule a detailed inspection and finalize your project. Not ready yet? No pressure. You’ve got the info you need to make an informed decision.

What’s Included in an Online Roofing Estimate?

While online estimates are designed to be fast, they provide a comprehensive overview of your roofing project. Here’s what’s typically included:

  • Roof size and complexity
  • Recommended roofing material (e.g., asphalt shingles, metal)
  • Labor and installation costs
  • Disposal and cleanup fees
  • Optional upgrades (e.g., ventilation, underlayment)
  • Warranty options
  • Estimated timeline

If you’re comparing estimates from different roofers in Michigan, check for these components to ensure an apples-to-apples comparison.

How Accurate Are Online Roof Estimates?

At Herbert Roofing, our online roof estimates are powered by sophisticated software and years of local experience. While a virtual quote can’t replace the details of an onsite inspection, it’s highly accurate for initial budgeting and planning.

We combine satellite data with decades of expertise in Michigan roofing systems. Plus, every online quote is reviewed by a real roofing specialist—not a robot—before it’s sent to you. If something seems off, we’ll follow up to clarify.

When you’re ready to proceed, we’ll perform a final inspection onsite to ensure your estimate aligns with your roof’s actual condition and needs.

Why Choose Herbert Roofing as Your Michigan Roofing Company?

Getting a quick estimate is excellent—but it’s only part of the story. You want to ensure the roofing contractor behind the quote is someone you can trust. Here’s what sets Herbert Roofing apart from other local roofers in Michigan:

Decades of Experience

We’ve been serving homeowners across Michigan for over 45 years. We’ve seen—and fixed—everything from small bungalows to large estates.

GAF Master Elite® Certification

Only 2% of roofers in North America earn this distinction. This means we meet the highest workmanship, reliability, and customer service standards.

Premium Materials

We only use high-quality shingles and roofing products from trusted brands like GAF & CertainTeed, ensuring long-lasting protection for your home.

Exceptional Warranty Options

From basic protection to 50-year coverage, we offer some of the best warranties in the business—including the GAF Golden Pledge®.

Local and Family-Owned

As a proud Michigan roofing company, we treat every customer like family. There are no corporate call centers, no out-of-town crews, just real people doing honest work.

Ready for a Quick and Easy Estimate?

Your roof protects your most valuable investment—your home. Whether you’re dealing with storm damage or age-related wear or just planning ahead, getting an online roof estimate from Herbert Roofing is the first step toward peace of mind.

Skip the calls. Skip the wait. Get the answers you need—fast.

If you’re ready to upgrade your residential roof or just exploring your options, let Herbert Roofing help you make informed, confident decisions.

Roof Deck

The structural platform (often plywood or OSB) on which roofing materials are installed.

Measurement:

Accurate measurements are critical. For asphalt shingle roofs, you divide the total surface area by 100 to get “roofing squares” (one square = 100 sq ft) when calculating materials and labor. GAF Many roofing contractors now use tools such as satellite imagery and specialized apps to measure quickly. GAF

Pro Tip:

Ask your roofer if they provide a digital measurement report (e.g., via GAF QuickMeasure) so you know the size, waste factor, pitch, and materials needed – this reduces surprises on installation day.

Choosing Materials and Contractor

Question: Which shingles and which local roofing company should I pick?

Materials:

  • Asphalt shingles are the dominant choice for residential roofing across the U.S. and Michigan, because they cost less and are easier to install. GAF
  • Brand matters. For instance, GAF is North America’s largest roofing manufacturer and certifies certain contractors to give stronger warranties. GAF
  • If you’re selecting between brands like GAF or CertainTeed, check their warranty options and whether the contractor is “Factory-Certified”.

Contractor:

  • Choose a local roofing company experienced with Michigan weather (snow loads, ice dams, proper ventilation for cold climates).
  • Ensure they are licensed, insured, and can provide roofing system warranties, not just material warranties.
  • Ask for references, check local reviews, and verify they are comfortable working with permits in areas such as Saginaw, Midland, Bay City, Traverse City, and Harbor Springs.

Shingle Tier

Typical Lifespan*

Pros Cons

Basic 3-tab asphalt

~20–25 years

Lower cost

Less durability, fewer style options

Architectural (dimensional) asphalt

~25–30 years or more

Better durability, looks better

Higher upfront cost

Premium asphalt / enhanced warranties

30+ years *if well maintained

Longest asphalt option

Highest cost of asphalt category

*Life spans vary heavily by climate, installation, and maintenance.

Pro vs. Con: Hiring a Certified Contractor

Pros

  • Certified teams can offer stronger warranties
  • Better trained in proper roof system installation
  • More likely to understand local Michigan code & climate issues

Cons

  • Generally, a higher upfront cost
  • Might require more lead time (busy season)

 

Roofing System Warranty

Warranty that covers not just the shingles but the full installed system (underlayment, ventilation, flashing) AND workmanship when done by a certified contractor.

Budgeting & Financing

Question: How much will this cost, and how can I afford it?

As of 2023, the average cost of replacing an asphalt shingle roof in the U.S. is about $14,959. GAF Keep in mind this average includes many regions and sizes; your cost in Michigan may vary due to local labor, permit costs, disposal of old materials, snow-load requirements, etc.

Factors that influence cost:

  • Size and pitch of your roof
  • Complexity (dormers, hips, valleys)
  • Materials chosen (basic vs premium)
  • Local building codes and permit fees
  • Removal of old roof vs overlay
  • Ventilation improvements, attic insulation
  • Warranty type and contractor certification

Financing Options

Many local roofing companies (including Herbert Roofing) offer roof financing (monthly payments) or help you apply for home-improvement loans. Also, replacing your roof now may save on future repair costs (which would be more costly if damage occurs before replacement).

Pro Tip:

Ask your roofer for a written estimate that clearly separates the material cost, labor cost, disposal, and permit costs. Also, ask for warranty details and have them explain the financing options.

Scheduling and Pre-Installation Preparation

Question: What should I expect before installation day?

Once you’ve selected your contractor and signed a contract, the following steps are:

  • Schedule the replacement; peak roofing season in Michigan is often late spring through early fall (avoid deep winter if possible).
  • Permits & inspections: Your contractor should handle the local permit process for your city (Saginaw, Midland, etc.).
  • Material delivery: Shingles, underlayment, and flashing materials will arrive before installation.
  • Prepare your property:
    • Remove vehicles from the driveway if roofers need access.
    • Clear valuables (sensitive electronics) from the attic in case of vibrations.
    • Board up or protect landscaping near the house (shingle nails can scatter).
  • Old roof removal plan: If your roof has two or more layers of shingles, local Michigan codes may require a full tear-off.
  • Weather contingency plan: Since Michigan weather can change rapidly, agree with your roofer on a backup date or plan in case of rain or snow.
    Underlayment

    The layer (often felt or synthetic membrane) installed between the roof deck and the shingles. It acts as a secondary water barrier, especially important if shingles are damaged or during heavy snow melt.

    Installation Day

    Question: What happens on the actual replacement day?

    Here’s a typical flow:

    1. Tear Off: Removal of existing shingles (and possibly underlayment) down to the roof deck.
    2. Deck inspection/repairs: Any damaged decking will be replaced.
    3. Install underlayment & ice-dam barrier: Critical in Michigan’s climate, where snow/ice melt can freeze at eaves.
    4. Flashing & ventilation work: Install or upgrade flashing around chimneys, vents, and valleys. Proper attic ventilation is key to shingle longevity.
    5. Shingle installation: Lay the chosen asphalt shingles (GAF, CertainTeed) per manufacturer’s specifications.
    6. Cleanup & disposal: Contractor should haul off old materials and leave the site tidy; nail sweep or magnet to clear stray nails.
    7. Final inspection & homeowner walkthrough: You’ll have the chance to review the roof and ask questions.
    Pro Tip:

    On installation day, keep an eye (from a safe vantage) on how thorough the tear-off is, whether flashing and underlayment are being upgraded as promised, and ensure the job crew is from your selected contractor.

    Post-Installation Inspection & Warranty Registration

    Question: What should I do after the roof is installed?

    • Walk the roof perimeter with your contractor (from ground level) for final review.
    • Request all warranty documentation (manufacturer and workmanship).
    • Register your warranty with the manufacturer (often the contractor does this on your behalf). Manufacturers like GAF highlight this as part of a proper system installation. GAF
    • Take photos of the new roof for insurance records.
    • Review maintenance instructions: cleaning gutters, trimming overhanging branches, and checking attic ventilation.
    Manufacturer Warranty vs. Workmanship Warranty
    • Manufacturer Warranty covers roofing materials (shingles, underlayment), subject to the terms.
    • Workmanship Warranty covers how the roof was installed (flashing, deck prep, ventilation). Make sure you receive both.

    Maintenance Plan & Longevity

    Question: How do I ensure my new roof lasts as long as possible?

    In Michigan’s climate, longevity is enhanced by:

    • Scheduling annual roof inspections (especially after winter or major storms).
    • Cleaning debris (leaves, branches) off roofs and in gutters.
    • Maintaining attic ventilation and insulation (to prevent ice dams and excessive heat).
    • Watching for moss or algae and addressing quickly — they can shorten shingle life.
    • According to This Old House, climate and maintenance are significant factors in lifespan variation. This Old House
    • Respect the warranty conditions (for example, some warranties require certified installation, restrict walking on shingles, or limit colors).
    • Consider adding features such as ridge vents or ice-dam barriers if they are not already installed.

    How Roof Replacement Works in Michigan’s Climate

    When you live in Michigan (snow, freeze/thaw cycles, high winds by the lakeshore), these climate-specific considerations matter:

    • Ice dams: Without proper underlayment and ventilation, melting snow refreezes at eaves and forces water under shingles. Use an ice-dam barrier.
    • Snow load & steep pitch: Roof pitch affects snow shedding; steep roofs may cost more but shed snow more reliably.
    • Wind/snow exposure: Particularly in Bay City, Traverse City, or Harbor Springs near the Great Lakes. Choose shingles rated for higher wind resistance.
    • Temperature swings: These cause expansion/contraction, which can reduce shingle life.
    • Regional code/permit differences: Roofing requirements may differ by county or municipality; your local roofing company should know.

    Undertaking a roof replacement is one of the most significant investments you’ll make for your home, especially in Michigan’s climate. By working with a trusted local roofing company like Herbert Roofing, choosing the right materials (such as GAF or CertainTeed asphalt shingles), and following a transparent process from inspection through maintenance, you’ll protect your home, enhance curb appeal, and improve resale value.

    If you’re in Saginaw, Midland, Bay City, Traverse City, Harbor Springs, or nearby Michigan areas and think it may be time for a roof replacement (or want a professional inspection), contact Herbert Roofing today. Let us help you plan a roof that’s built for Michigan and built to last.

    Frequently Asked Questions About Roof Replacement in Michigan

    1. How do I know if I need a full roof replacement or just repairs?

    If your roof only has a few missing or cracked shingles, a quick repair might do the trick. But when you see widespread curling shingles, granules collecting in your gutters, multiple leaks, sagging areas, or sunlight peeking through your attic, it’s usually time for a full roof replacement. In Michigan, where harsh winters and temperature swings take their toll, waiting too long can make the damage worse. According to GAF, these symptoms indicate that a new roof will better protect your home than ongoing patchwork repairs.

    2. How long does an asphalt shingle roof typically last in Michigan?

    Under normal conditions, asphalt shingle roofs last about 20–30 years. However, Michigan’s freeze-thaw cycles, heavy snow, and moisture can shorten that lifespan. If your roof is nearing 20 years old, it’s smart to schedule an inspection.

    3. What brands and warranties should I look for when replacing my roof?

    Two of the most trusted roofing brands in the U.S. are GAF and CertainTeed. Both offer multi-layer roofing systems designed for durability and backed by strong manufacturer warranties. The key is hiring a factory-certified contractor, like Herbert Roofing, because certification allows you to qualify for enhanced system warranties that cover not just the materials, but also the workmanship. GAF recommends registering your new roof to ensure the warranty remains active.

    4. Can I finance a roof replacement, and what should I budget for?

    Yes — most local roofing companies, including Herbert Roofing, offer roof financing options or can help you apply for a home-improvement loan. This makes it easier to spread out payments rather than paying the full amount up front. The average asphalt shingle roof replacement in the U.S. was around $14,959 in 2023 (according to GAF data), but your exact cost will depend on your roof size, materials, and design complexity. A certified contractor can help you customize a quote that fits both your budget and your long-term home goals.

    5. What should I expect on installation day, and how can I prepare?

    Roof replacement day can be busy, but it’s a smooth process when you plan. The crew will start by tearing off the old shingles and inspecting the deck for damage. Then they’ll install underlayment, flashing, and ice-dam barriers, followed by your new shingles. Before the team arrives, move vehicles out of the driveway, cover or move outdoor items, and protect landscaping from debris. A reputable roofer will handle cleanup, magnet sweep for nails, and a final inspection to ensure everything meets code.

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