If you’re a homeowner in Traverse City, Michigan, and your roof shows signs of wear—or worse, leaking—it’s time to hire a roofer. But not just any roofing contractor will do. Your roof protects your entire home, and choosing the wrong company can lead to expensive repairs and regrets. That’s why you must ask the right questions before hiring a roofer in Traverse City.
At Herbert Roofing, we believe in transparency and empowering homeowners to make informed decisions. In this guide, we’ll break down the essential questions to ask when hiring a local roofer for your next roof replacement —and why the answers matter.
Why Choosing the Right Roofer in Traverse City Matters
Traverse City weather can be unpredictable. Heavy snowfall in the winter, high winds off Grand Traverse Bay, and sudden spring storms all damage residential roofs. A properly installed, durable roof protects your family and your property.
However, not all roofing companies are created equal. Some may offer low prices but cut corners on materials or labor. Others may not be familiar with local building codes or climate concerns.
Hiring the right roofing contractor with a proven reputation in Traverse City is critical. Below are the top questions you should ask before signing any contracts.
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Are You Licensed and Insured in Michigan?
Why it matters: Michigan law requires roofing contractors to be licensed. Insurance protects you from liability in case of property damage or worker injuries during the project.
What to look for: Ask for the contractor’s license number and proof of general liability and workers’ compensation insurance. A reputable roofer in Traverse City will provide this without hesitation.
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How Long Have You Been Serving Traverse City?
Why it matters: A company that has served the community for years (or decades) likely has a strong track record. Plus, local roofers understand the area’s unique weather patterns and housing styles.
What to look for: Look for a company with local roots, positive customer reviews, and experience with homes similar to yours. For example, Herbert Roofing has served northern Michigan homeowners for over 45 years.
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What Type of Roofing Systems Do You Specialize In?
Why it matters: Not every roofing contractor is skilled in all types of roofing. Asphalt, metal roofs, and designer shingles have different installation requirements.
What to look for: If you’re considering a roof replacement, ask which materials the roofer recommends and why. Ensure their specialties align with your home’s needs and aesthetic preferences.
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Do You Provide a Detailed Written Estimate?
Why it matters: Vague or verbal quotes can lead to surprise fees down the road.
What to look for: A trustworthy roofing contractor should offer a precise, written estimate that includes:
- Cost of materials
- Labor charges
- Timeline for completion
- Warranty details
Don’t settle for a handshake deal—get everything in writing.
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Who Will Be Onsite During the Project?
Why it matters: Some contractors subcontract jobs to other crews you’ve never met. This can affect workmanship and accountability.
What to look for: Ask if the crew is employed by the roofing company or subcontracted. Will there be a project manager onsite daily? Reliable local roofers will assign a lead who keeps you informed throughout the process.
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What Warranties Do You Offer?
Why it matters: A roof is a significant investment, and you deserve peace of mind.
What to look for: There are typically two types of warranties:
- Manufacturer warranties (covering materials)
- Workmanship warranties (covering installation)
Herbert Roofing, for example, offers GAF-backed warranties, including the GAF Golden Pledge®—one of the best in the industry.
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Do You Use Quality Materials from Reputable Brands?
Why it matters: The durability of your roof depends not just on craftsmanship but also on the quality of materials used.
What to look for: Ask which brands the contractor uses. GAF and CertainTeed are top-tier manufacturers trusted across the U.S. A professional roofer in Traverse City should be able to explain the pros and cons of each.
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Can I See Examples of Recent Work?
Why it matters: Photos of past projects and references help you evaluate the roofer’s style, attention to detail, and customer satisfaction.
What to look for: Ask to see before-and-after photos of local projects and customer testimonials. Drive by a few of their past jobs in your area.
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How Will You Protect My Property?
Why it matters: Roofing can be messy. Shingles, nails, and debris often fall during removal and installation.
What to look for: Ask how they will protect landscaping, clean up after the project, and dispose of old materials. Look for companies that use protective tarps, magnetic nail sweepers, and dumpster services.
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What Is the Project Timeline?
Why it matters: A clear timeline helps you plan and set expectations.
What to look for: Ensure your contractor provides a reasonable timeframe for completion. Weather delays happen, but communication should be proactive and respectful.
What Sets Herbert Roofing Apart?
At Herbert Roofing, we pride ourselves on being a trusted roofing contractor in Traverse City and surrounding areas. Here’s what makes us different:
- Over 45 Years of Experience: Locally owned and operated
- GAF Master Elite® Certified: A designation held by only 2% of roofing companies nationwide
- Top-Tier Materials: We work with the best brands in the industry
- Transparent Estimates: No hidden fees or vague pricing
- Award-Winning Warranty Protection: Including options like the GAF Golden Pledge® Warranty
- Financing Options Available: Making your new roof more affordable
Trust Your Gut—and Do Your Research
Your roof is your home’s first line of defense. Hiring the right roofer in Traverse City protects your home for decades.
Take the time to ask these essential questions, review contracts carefully, and, most importantly, partner with local roofers who stand behind their work.
Looking for an experienced, trusted roofing contractor in northern Michigan? Contact Herbert Roofing today for a no-obligation estimate. We’re here to answer all your questions and provide the high-quality roof replacement your home deserves.
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